Pitches usually require a lot of preparation also from the client side: long briefing meetings, request-for-proposals, hundreds of ppt slides to filter, countless emails and follow-up meetings until the client can get a first glimpse of how an agency approaches digital and understands his brand.

Our Strategy
Speed up the initial pitching process by bridging the distance between client and agency.

Our Idea
WEPITCH
- The first Wechat enabled advertising pitch system -

Execution
After following NIQI on Wechat, clients could enter a quick brief (by typing, talking and sharing pictures/videos) and get a creative idea from NIQI (still through Wechat) within the next 24 hours.