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L'OREAL

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La Roche-Posay digital counter.

More Chinese consumers are using technology to improve their health and life quality. Also in their skincare journey, technology and digital access to relvant information, became a key factor.

Our Strategy
Bring the digital tools that support consumers in their skincare journey right to the place where they shop: the counter.


Execution
Our work included UX, UI and content design for counter interactive surfaces, O2O digital displays, Interactive videos and live streaming.

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